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Exciting News: Our Affiliation with the Institute of Coaching (IOC)!

The Institute of Coaching (IOC) upholds a steadfast dedication to scientific integrity within the coaching field. Through its expansive global network of members, the IOC propels coaching science forward and empowers coaches to foster positive change and well-being. Nestled within McLean Hospital, a proud member of Mass General Brigham and the largest psychiatric affiliate of Harvard Medical School, the IOC stands at the forefront of advancing the coaching profession.

Our affiliation with the IOC opens doors to a dynamic realm of research-backed coaching, enhancing our shared mission to elevate the coaching industry and inspire global transformations. It reflects the alignment of our values, a commitment to pioneering the future of coaching, and an unwavering devotion to the science underpinning this art.

It's vital to recognize that our affiliation with the IOC underscores a deep connection in values and a shared commitment to coaching science. We eagerly anticipate the journey ahead as we venture into uncharted territories in the field of coaching, with a special focus on research.

Together, we aim to elevate coaching and inspire positive transformations on a global scale.

Stay tuned for more updates, as we embark on this exciting journey hand in hand!

For more information on the IOC visit: https://instituteofcoaching.org/

Katya Menschy

Katya Menschy is a driven and passionate Marketing Analyst and Researcher at Erickson Coaching International. Her expertise lies at the intersection of marketing and research, enabling her to uncover valuable insights that drive effective marketing strategies. Katya's interest in research began during her university career as an undergraduate student. Intrigued by the power of data analysis, she delved into various research projects, honing her analytical skills and developing a love for unlocking meaningful patterns and trends. This passion led Katya to pursue further academic pursuits, earning her Masters in Cognitive Neuroscience and Psychology from the University of the Witwatersrand. Her academic background has equipped her with a strong understanding of human behavior and decision-making processes, enabling her to analyze consumer insights and develop targeted marketing campaigns. Katya thrives on tackling complex marketing challenges, utilizing her in-depth knowledge of research methodologies to design and implement data-driven strategies. With a keen eye for detail and a commitment to excellence, she has consistently delivered impactful research findings that directly influence marketing initiatives.

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