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Why You Need To Know About Spiral Dynamics

AUTHOR: Sample HubSpot User
DATE: 19 April 2016


Have you heard of Spiral Dynamics yet?

Whether you are a professional coach, or simply love the subject of human development, this concept is a fundamental one. Here is why. Besides it being a fascinating subject to study, Spiral Dynamics is one of the key concepts explored in our ICF-certified The Art & Science Of Coaching program.

Developed by Dr. Don Beck - "a leading global authority on value systems, societal change, and stratified democracy, Spiral Dynamics reveals the hidden complexity codes that shape human nature, create global diversities, and drive evolutionary change" (read more here).

Professional coaching is all about developing and optimizing human potential, so it's easy to see why Spiral Dynamics is so important for every coach to study and understand. Once you become familiar with its foundation and many implications for personal and social development, you will also be able to discover the answers to the following:  

  • HOW people think about things (as opposed to “what” they think)
  • WHY people make decisions in different ways
  • WHY people respond to different motivators
  • WHY and HOW values arise and spread
  • The nature of CHANGE
    (source: spiraldynamics.net)

These two great visuals below can help you visualize the progression of values both within individuals and societies around the world. Once people become familiar with the concept of Spiral Dynamics, they begin to better understand the development of their own values over time, and reflect on the value systems in their social circles and daily environment.

What do you think about Spiral Dynamics? What implications might the understanding of this concept have in your life or in the lives of your coaching clients? Share your comments below.

Spiral dynamics infographic